31 01, 2015

Trends and Best Practices in Alumni Associations

By | 2017-10-05T20:54:51+00:00 January 31st, 2015|Higher Education|0 Comments

January 2015 Trends and Best Practices in Alumni Associations 1. Alumni organizations are focusing their efforts on market-related activities that have greatest impact, increasingly relying on market information and data to segment programs and create value-centric relationships with their alumni. The result is a shift toward lifetime relationships through a lifecycle model [...]

31 01, 2015

Practices and Trends in Alumni Communications

By | 2017-10-05T20:44:10+00:00 January 31st, 2015|Higher Education|0 Comments

Best Practices & Trends in Alumni Communications   1. Alumni associations have reshaped themselves in the past decade to deliver market-focused programs, and strategic communications approaches and plans are central to their ability to reach their multiple audiences for all activities and build and foster relationships. Increasingly associations are rebranding themselves as [...]